MK4: Marketing a Window Cleaning Business

The British Window Cleaning Academy

MK4: Marketing a Window Cleaning Business

£195.00

MK4 – Marketing a Window Cleaning Business will help window cleaners at all levels to advance their business.

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COURSE DESCRIPTION

MK4 – Marketing a Window Cleaning Business will help window cleaners at all levels to advance their business. The course covers a broad range of marketing techniques with a detailed explanation of what is likely to be effective, and what is not. This course would suit window cleaners who would like to advance their business but are not sure about how to do so.

This course is also suitable for those new to window cleaning, with instruction on building a customer base quickly and efficiently

ClearChoice Accreditation With BWCA Courses Membership of the BWCA’s accreditation scheme, ClearChoice is included with BWCA’s courses

Course Schedule

Session 1

Introduction
Fundamentals of Marketing
Identify Your Ideal Customer
Identify Your Unique Selling Points
Brand Image
Selling Benefits not Features
Promoting a Small Business
SWOT Analysis
Tackling the Gatekeeper

Session 2

Advertising Pays
Promotional Material
Effective Mail Shots
Follow-up Calls
Persistence Pays

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