MK4: Marketing a Window Cleaning Business

The British Window Cleaning Academy

MK4: Marketing a Window Cleaning Business

£195.00

WFP2 Water-Fed Poles will help window cleaners at all levels to advance their business. The course covers a broad range of marketing techniques.

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COURSE DESCRIPTION

MK4: Marketing a Window Cleaning Business will help window cleaners at all levels to advance their business. The course covers a broad range of marketing techniques with a detailed explanation of what is likely to be effective, and what is not. This course would suit window cleaners who would like to advance their business but are not sure about how to do so.

This course is also suitable for those new to window cleaning, with instruction on building a customer base quickly and efficiently

ClearChoice Accreditation With BWCA Courses Membership of the BWCA’s accreditation scheme, ClearChoice is included with BWCA’s courses

Course Schedule

Session 1

  • Introduction
  • Fundamentals of Marketing
  • Identify Your Ideal Customer
  • Identify Your Unique Selling Points
  • Brand Image
  • Selling Benefits not Features
  • Promoting a Small Business
  • SWOT Analysis
  • Tackling the Gatekeeper

Session 2

  • Advertising Pays
  • Promotional Material
  • Effective Mail Shots
  • Follow-up Calls
  • Persistence Pays

Additional Information

MK4 Dates: :

Wednesday 11th September 2019 (Swindon), Wednesday 16th October 2019 (Swindon), Wednesday 20th November 2019 (Swindon), Wednesday 11th December 2019 (Swindon)

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